Tag Archives: Coach

Coach and Carry

Next June, Coach opens in Paris, a corner at Le Printemps’ new accessory department. I thought Coach had been there forever! Not true. It is their first official launch in Europe. Other countries will follow including Spain, Portugal and England. Living in the United States, the famous CC letters – not entangled but facing each other or lying side by side evoking the wheel of the barouche – seem as internationally  well-known as … some other twosome . After the US and  Asia, Europe is for Coach the new promised land. Une fois n’est pas coutume. Prior to interviewing Ian Bickley, President of Coach International, for Fashion Daily News, I did my background search touring the stores. I know!I know but -look!- it’s part of the job…

I was quite amazed at how the new collections are diverse. What  was a rather conservative look evolved into the most creative catalog. The collection “Poppy” with its tangy prints inspired by the 60’s in the spirit of  Mary Quant or Emilio Pucci invade the shelves. Bags with  flower graffiti or  psychedelic drawings cohabit with the last models of the collection “Julia”, wiser bags cut in tender lilac or tonic yellow lemon leathers with engraved monograms.

In all the stores, a range of small leather items, glasses, scarves occupy large roundtables. In showcases, collections of  fantasy jewelry help create this total universe by Coach. The creativity of Artistic Director Reed Krakoff is palpable. I shared  my thoughts with Ian Binkley. ” Funny you would they that! In our most recent consumer focus groups in France, one of the things consumers liked was Coach offering, and especially the colors.” Although I live in New York, I must still be a European consumer at heart! In fact Coach has worked hard on innovation developing the three magic F: Fun, Feminine, Fashion. With 6 to 8 collections a year, Coach is able to show new products in the stores every month.

A long way gone from the beginnings when Miles Cahn, better worker in this family business founded in 1941, started  softening the  leather of  baseball gloves,  working the leather differently to turn it into consumer leather products.  Coach is an inspiring example of reinvention.

More in French at www.fashion-dailynews.com


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Success! Success!

We like success and success stories. There are a few in the news that are quite inspiring. The first one would be the adventures of Nathalie Massenet on the web and the recent sale of her site Net-a-Porter for  $535 million to Luxury group Richemont. It just happens that Nathalie Massenet is connected to a very unique French family based in the lieu-dit of Keremma in Brittany. Her family ancestor Louis Rousseau was an ardent defender of Saint Simon and created on the dunes of Keremma a protected site, bought land and started building houses for his children and grand children. (http://assokeremma.free.fr/histoire02.htm). There are hundreds of descendants now; many of them owning houses in Keremma and buying more land. For sure the family is prospering!

Other story in the news, Coach, the leather and luggage company created in New York in 1941, announcing a 37.2% jump in profit and an agreement with Le Printemps, with the opening of 14 corners in Le Printemps stores over the next 3 years. A combination of “knack” and talent between CEO  Lew Frankfort and creative designer Reed Krakoff seems to be the recipee. Reed Krakoff has launched his own fashion line during the last New York Fashion week but the company (ex-Sara Lee) owes a lot to him and should keep him close. He has invented these new products that have become “must have”. Yet another great example of affordable luxury (see previous post on Mauboussin). Affordable prices and internet sales are the winning horses on the ring.

The Michau family in Keremma

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